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Pricing
Two starting points. One base rate. Honest pricing.
Starting points, scoped to fit your business. For the longer breakdown, read how much custom software costs for a trade business.
Website
From $4,500
One-time, scoped to your business before we start.
Web app
From $7,500
Custom scheduling, estimating, or job-tracking tools, scoped before we start.
Retainer
$550 per month
Ongoing improvements, hosting, maintenance, and direct support, plus regular check-ins so your tools keep pace with your business.
Variable costs
Billed at cost
SMS, AI usage, Stripe fees, storage overages, and major feature builds, passed through at cost.
Priced like the job · Scoped and honest
What's included
Everything the base rate covers.
✓
Hosting and uptime
Your app runs on infrastructure we manage. Hosting included in the base rate.
✓
Maintenance and updates
Security patches, dependency upgrades, and small tweaks handled quietly.
✓
Direct support
You text or email us directly. Direct support from the person who built it.
✓
Ongoing improvements
Small features, tweaks, and refinements built into the monthly work. No separate quote for every little thing.
Questions & answers